Archive for December, 2010

Corporate Canaries – A Book Summary

December 28th, 2010


The Big Idea

Long ago, coal miners would put caged canaries in their
tunnels. If the little birds fell silent or dropped,
this would alert the miners of the presence of poison
gas. This way, many miners were able to escape unhurt.
The business environment you live in is very much like
those treacherous mines. Hundreds of employees are laid
off everyday and more and more companies are filing for
bankruptcy. As a manager, you must learn how to detect
threats to your business before disaster strikes.

Corporate canaries are exactly like those real-life birds
that saved hundreds of miners from certain death.
“Canary” warnings will tell you whenever your business
is threatened, enabling you to stop the bleeding even
before it starts.

There are five canary warnings:

Canary Warning # 1 – You Can’t Outgrow Losses

A lot of businesses fail because management chose to
chase after sales, instead of focusing on making profit.
What you must realize is that getting more sales is only
secondary to making sure that those new sales add new
profits.

Few people fail to realize is that every new sale that
comes in means added expense to the company. As a result,
a new sale does not automatically mean an increase in
profit. In fact, it could very well be the other way
around.

Before a company can think of getting bigger, it must get
better. It would be more ideal to cut overhead costs to
fix a company’s profit margin than to take on an influx
of new customers.

Canary Warning # 2 – Debt’s a Killer

Most companies are in debt. Although a little debt can’t
hurt anyone, a lot of corporations who borrow excessively
should be made aware that they are putting their companies
at grave risk.

In a healthy economy, companies often make more than
enough money to pay off the interest rates on their
loans. Unfortunately, there is just no guarantee how
long an economy can stay healthy. In fact, even the
smartest person from Wall Street can not predict for
certain how the market will react tomorrow.

Canary Warning # 3 – Fools Fly Blind

If your company has no control over costs, then trouble
lies ahead. Most people mistake this idea with the
concept of cutting costs. Control has nothing to do
with cost cuts. Rather, controlling costs means having
an adequate understanding of all the factors involved.

You must understand where your profits are coming from.
You must understand what matters. A thorough
understanding will enable you to make masterful decisions
in advertising, representation expenses, and the
acquisition of new technology. When you understand
costs, you are able to make decisions based on what is
profitable for the company.

Canary Warning # 4 – Any Decision Beats No Decision

Confusion can be a source of tremendous problems in any
organization. You must remember that a clear sense of
direction promotes efficiency throughout the company.

Canary Warning # 5 – Markets Grow and Markets Die

The market is continuously changing. The products that
were the craze some years back are now considered
obsolete museum artifacts. A company must learn to
evolve or must be ready to give up its place in the
industry and die.

One of the first things you must learn is that it is
impossible to fix a dying market. As a manager, there
is nothing you can personally do to resurrect what is
soon going to become obsolete.

The Big Lesson: Defense Matters
Very much like in ball games, both offense and defense
matters. You must watch out for the five canary
warning mentioned above. By utilizing a strong defense
and watching out for signs of trouble, you will be able
to execute a better offense.

About the Author:

Gary Sutton is an author, top-rated speaker, and veteran
business turnaround expert. Over his acclaimed twenty-year
career, Sutton has taken over and revitalized troubled
businesses, turning these money-losing companies into
cash generators. Sutton sits on twelve boards today, and
he has been a highly rated speaker at the MIT Forum for
fifteen years. He also has appeared on MSNBC, CNNfn, CBS
News, and NPR. He’s been covered by or written for the
Wall Street Journal, BusinessWeek, and Fortune, and cover
stories on him have appeared in Fast Company and Directors
& Boards.

By: Regine Azurin

About the Author:
By: Regine P. Azurin

Regine Azurin is the President of BusinessSummaries.com, a company that provides business book summaries of the latest bestsellers for busy executives and entrepreneurs.

http://www.bizsum.com

“A Lot Of Great Books….Too Little Time To Read”

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Wisdom In A Nutshell



A Review of "All The Shah’s Men"

December 27th, 2010


In the week after the sixth anniversary of the attacks of 9/11/2001, it is appropriate to review some of the questions raised by the event and America’s current relationships with countries in the Middle East. Especially with the drums of war beating between Iran and the US, Stephen Kinzer’s book All the Shah’s Men, originally published in 2003, is worth reviewing again.

In this slim (260 page) book, Kinzer examines the 1953 CIA-sponsored coup that removed from power democratically-elected Iranian Prime Minister Mohammed Mossadegh. After nationalizing the oil industry, previously run by the British, Mossadegh was the target of the CIA’s first successful major operation to overthrow a government.

The book focuses briefly on the historical context of Iran, examining the various groups that have influenced the region, from the Zoroastrians, to Alexander the Great of Macedon, to the new Arabs that “came armed not only with the traditional weapons of war, but with a new religion, Islam.” Iran also became the country with the largest concentration of Shiite Muslims, which form a minority in the Islamic world. The differences between the more mainstream Sunni Muslims and Shiites stem from what Kinzer identifies as “differing interpretations of who deserved to succeed the prophet Mohammed as caliph, or leader of the Islamic world, after his death in 632.”

Through the high regard that Shiites hold for the Prophet’s cousin Ali and Ali’s son Hussein, who were both killed, Iranians culture was given “a legacy of religious zeal and a willingness, even an eagerness, to embrace martyrdom at the hands of God’s enemies.” This attitude endured through the time of Mossadegh himself, who became another example of an Islamic leader of the people standing up to a corrupt establishment that had lost is popular support, as is examined throughout the rest of the book. Kinzer’s overview of the history of Iran ends with the ruler Reza Shah, an authoritarian ruler who consolidated the rampant corruption of the nation in his own hands, turned the people against him, and established ties to Nazi Germany during World War II.

Another aspect of Iran’s history that can not be left out is the discovery of vast amounts of oil in 1908. The British government’s interests in the oil-producing regions was a constant cause of conflict, although most leaders of Iran were happy to sell off the country’s oil for their own personal benefit at the expense of the people of Iran. Also mentioned is the respect that Iranians had for the United States, mainly due to the fact that, “Neither the young Mohammed Reza Shah nor his various prime ministers managed to capture the public imagination during the 1940’s. The only figure who did was a flamboyant American soldier, General H. Norman Schwarzkopf.”

The main part of the book, though, looks at the short rule of Mohammed Mossadegh, his battles with Britain over the oil, the CIA’s role in his overthrow, and even his personal life and habits. This is also the most enlightening portion of the book, as it shows how popular opinion was turned against America through its covert intervention in the country. Although President Truman was uninterested in playing a role in the coup, his successor President Eisenhower approved the plan, called Operation Ajax, laid out by Allen Dulles and his brother John Foster Dulles. Sold as a way to prevent a communist takeover of the country, the CIA sent Kermit Roosevelt to the country to begin the planning for the coup.

Mossadegh himself had gained support through the international community and in Iran for his stance against the British oil interests, nationalizing the industry and removing all representatives of Britain from the country. With no covert operatives to carry out the overthrow, the British turned to America’s Central Intelligence Agency for assistance. The Iranians had no way to refine or sell their oil after the retreat of the British, who took with them all of the technical knowledge and imposed a blockade on ships attempting to purchase Iranian oil. This plunged the economy into recession and made the lives of the common Iranian citizen even worse, even in the absence of Britain’s practice of withholding profits from the Iranian government and not providing for the welfare of the workers of the refinery.

Through propaganda and the paying out of significant amounts of money to dissidents and revolutionaries for hire, the CIA was able to take advantage of the depressed economic conditions of Iran and begin arranging support against Mossadegh. Even through one failed coup attempt on August 15, 1953, Roosevelt decided to push on and attempt to overthrow the government soon after the failure. Mossadegh, according to Kinzer, was not expecting the plotters to try again so quickly and tragically ordered his supporters not to stand against the anti-Mossadegh demonstrators. By the 19th of August, Mossadegh had been overthrown, and the Shah of Iran, Mohammed Reza, was installed as leader of the country.

Kinzer examines in detail the decisions made by Mossadegh to protect his government from the overthrow and sees his downfall primarily in his trusting nature and respect for American visitors. Being lied to and told that Americans in Iran were being outrageously mistreated, he “seemed genuinely pained by these fanciful stories and alarmed at the prospect of Americans leaving Iran… he issued a decree banning all public demonstrations. He even telephoned leaders of pro-government parties and ordered them to keep their people at home. He disarmed himself.” Thus, on the fateful day of the coup, pro-Mossadegh supporters stayed at home, leaving only CIA-financed anti-government groups to take to the streets and stage demonstrations that led to the eventual overthrow that night.

Through twenty-five years of a brutal dictatorship led by the Shah and his secret police force Savak. When the government was overthrown in 1979, and the mullahs came to power, the Shah was given safe haven in the United States. This led to the taking of the American embassy in Tehran and the Iranian hostage crisis, as Iranians feared another coup led by the CIA that would reinstall the Shah. “The hostage-takers remembered that when the Shah fled into exile in 1953, CIA agents working at the American embassy had returned him to his throne. Iranians feared that history was about to repeat itself.” Even further, when America began supporting the leader of neighboring Iraq, Saddam Hussein, in the 1980’s in the Iran-Iraq war, the most militant factions in Iran became even more powerful, and the religious leaders of the country began supporting terrorist organizations like Hamas and Hezbollah, which influenced the actions of the mujahideen in Afghanistan, led by Osama bin Laden.

Kinzer’s book is a detailed look at how the overthrow of a popular leader, even with his faults, stubbornness, and seeming affinity towards being martyred for his principles, led to far worse consequences than the nationalizing of British oil interests. Opinion was turned against America, who was seen as the lapdog of the British Empire, and the roots of Middle Eastern terror were laid and cultivated that much swifter. In a case study of how the CIA concept of “blowback” leads to unintended consequences, All the Shah’s Men allows the reader to more completely understand “why the hate us.” As Kinzer himself states so clearly, “It is not far-fetched to draw a line from Operation Ajax through the Shah’s repressive regime and the Islamic Revolution to the fireballs that engulfed the World Trade Center in New York.”

The book does not blame American policy in general or Operation Ajax specifically and directly for the events of 9/11, but instead shows how covert interventions that overthrow democratically-elected governments in any country in the world will lead to negative opinions of the people of the country against the overthrowing government. While not a justification for the attacks of 9/11, Kinzer’s argument helps us understand how American policies overseas are viewed from the perspective of the people of these countries, and gives us a historical context for the seemingly irrational behaviors of suicide terrorism and the hatred of America by certain factions of the Islamic world.

Oversimplifying and confusing the people of the country with its rulers is also a mistake, according to Kinzer, who states in one of the most interesting passages of the book, “On my flight back to Tehran I sat next to a middle-aged businessman who, like everyone I met in Iran, detested the Islamic regime and thought well of Americans.” By threatening the rulers of this country, popular opinion rallies around the government, even if it is detested. As Robert Pape explains in his own study of terrorism, occupation is a much worse situation for countries than a current corrupt regime. Kinzer’s book shows that antagonizing a nation’s leaders, rather than appealing to and supporting its people, can lead to far-reaching negative consequences that will manifest themselves in the most seemingly unexpected ways.

By: Nick Adama

About the Author:
The ForeclosureFish.com website provides homeowners danger of losing their homes with relevant foreclosure information and help. Foreclosure victims are encouraged, through hundreds of pages of information and resources, to put together a comprehensive plan to avoid foreclosure on their own. The site offers explanations of every way possible to save a home from foreclosure, and includes a free foreclosure evaluation for those homeowners who need a helping hand to get started. Visit the site today to browse through hundreds of pages of free info, and download a foreclosure e-book that explains the basics of the foreclosure process: http://www.foreclosurefish.com/



Nice Girls Don’t Get the Corner Office 101 – A Book Summary

December 27th, 2010


Dr. Frankel clearly identifies the common mistakes -101 in
all–that women commit unconsciously to sabotage their
careers. This book provides revolutionary guides to help
the women of today eliminate the girl-like behaviors they
became accustomed with, which hold them back professionally.

How You Play the Game

Unfortunately, women are not as trained to participate in
competitive sports. It is only recently that women started
making their marks in this field. Thus, most women do not
know the rules of the game of business. They simply do not
know how to play it–and more importantly, how to win it.

Some of the common mistakes women commit as they play the
game of business are: pretending it isn’t a game; playing
the game safely and within bounds; working hard; doing the
what you want; avoiding office politics; being the
conscience; protecting jerks; holding your tongue;
failing to capitalize on relationships; and, not
understanding the needs of your constituents.

How You Act

Being successful in the world of business is not only
dependent on your knowledge of how to play it. It is also
important to know how to act, professionally. Dr. Frankel
enumerates some unlikely behaviors in the workplace that
can be hard career busters.

These are: polling before making a decision; needing to
be liked; not needing to be liked; not asking questions
for fear of sounding stupid; acting like a man; telling
the whole truth and nothing but the truth (so help you
God); sharing too much personal information; being
overly concerned with offending others; denying the
importance of money; flirting; acquiescing to bullies;
decorating your office like your living room; feeding
others; offering a limp handshake; being financially
insecure; and, helping.

How You Think

Changing the way you think can greatly impact a change
in your career. Note the beliefs and thought patterns
you learn early in girlhood that you need to reconsider
and then eventually forget.

Some of these are: making miracles; taking full
responsibility; obediently following instructions;
viewing men in authority as father figures; limiting
your possibilities; ignoring the quid pro quo (something
that’s exchanged in return for something else); skipping
meetings; putting work ahead of your personal life;
letting people waste your time; prematurely abandoning
your career goals; ignoring the importance of network
relationships; refusing perks; making up negative
stories; and, striving for perfection.

How You Brand and Market Yourself

Marketing oneself is as important as marketing a
specific brand. Think of yourself as a brand that’s
needs to be marketed effectively. Alongside these come
some important points that women need to particularly
remember.

The following are some mistakes to avoid in marketing
yourself: falling to define your brand; minimizing your
work or position; using only your nickname or first name;
waiting to be noticed; refusing high-profile assignments;
being modest; staying in you safety zone; giving away
your ideas; working in stereotypical roles or
departments; ignoring feedback; and, being invisible;

How You Sound

Put special attention to your choice words, tone of voice,
speed of speech and thought organization process. These
usually matter more than the content of your speech. An
articulately delivered speech will help you be branded
as knowledgeable, confident and competent. Remember,
how you sound comprises 90% of your credibility.

Take note of these common mistakes: couching statements as
questions; using preambles; explaining; asking permission;
apologizing; using minimizing words; using qualifiers; not
answering the question; talking too fast; the inability to
speak the language of your business; using nonwords; using
touchy-feely language; sandwich-effect; speaking softly;
speaking at a higher-than-natural pitch; trailing voice
mails; failing to pause or reflect before responding.

How You Look

There is this common notion that “the best and the
brightest are rewarded with promotions and choice
assignments.” This is entirely wrong. Those who are
competent enough, sound and look good are the ones who

move forward in their careers. Statistically, research
shows that 55% of your credibility comes from how you
look; 38% from how you sound; and, only 7% from what
you actually say.

Carry yourself properly by avoiding these mistakes:
smiling inappropriately; taking up too little space;
using gestures inconsistent with your message; being
over- or underanimated; tilting your head; wearing
inappropriate makeup; wearing the wrong hairstyle;
dressing inappropriately; sitting on your foot; grooming
in public; sitting in meetings with your hands under
the table; wearing your reading glasses around your
neck; accessorizing too much; and, failing to maintain
eye contact;

How You Respond

It is important to know how to respond to the ways others
treat you. And some of the common pitfalls women do as a
response to a certain gesture are as follows:

Internalizing messages; believing others know more than
you; taking notes, getting coffee, and making copies;
tolerating inappropriate behavior; exhibiting too much
patience; accepting dead-end assignments; putting the
needs of others before your own; denying your power;
allowing yourself to be the scapegoat; accepting fait
accompli (irreversible or predetermined decisions);
permitting others’ mistakes to inconvenience you; being
the last to speak; playing the gender card; tolerating
sexual harassment; and, crying.

By: Regine Azurin

About the Author:
By: Regine P. Azurin and Yvette Pantilla Regine Azurin is the President of BusinessSummaries.com, a company that provides business book summaries of the latest bestsellers for busy executives and entrepreneurs.

http://www.bizsum.com “A Lot Of Great Books….Too Little Time To Read” Free Book Summaries Of Latest Bestsellers for Busy Executives and Entrepreneurs

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